The Basics of Backlinks: How to Get Started

SEO building backlinks

Some marketers focus the majority of their efforts on keyword research and content creation. And while those are certainly important pieces to the content marketing puzzle, they’re not the entire puzzle. You can write post after post of perfectly optimized content, but unless other sources are leading people to that content, your site won’t succeed the […]

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How to Market Your Business in a Down Economy

smart marketing

When times get tough, there’s no doubt that lots of businesses slow down or stop their marketing altogether, bracing themselves for the unknown. But smart companies know that marketing is critical to the success of your company, whether times are good or bad. Today, I’m going to let you in on 8 tips for marketing your […]

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7 Ways to Make Your Offers Hard to Refuse

offers

You’ve got a product or service to sell, but it’s not going to sell itself. In this post, I’m going to give you some tips on how to make your offers so irresistible that your audience just HAS to buy! After all, as the saying goes, “nothing happens until someone sells something”! Let’s get those […]

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Why and How You Should Create Your Own IGTV Series

IGTV series

In 2018, Instagram rolled out a new platform called IGTV, which allows users (and businesses!) to create long-form, vertical video. This creates some new marketing opportunities for you and your business. Today, I’ll tell you why you should create your own IGTV series, give you steps and strategies so that you can get it done.But First: […]

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11 Tips for Making Videos That Sell

social media

2020 is the year of the video… maybe not officially, but you know what I mean. Video content is vital to getting your brand out there, and you can’t get left in the dust. That’s why I decided to compile some tips for making videos that sell products or services. Check them out below!#1  Get […]

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Changescape Web Now Vendor Member of PWNA

Power Washers of North America Vendor

Changescape Web, an online marketing and strategy company, is now a proud vendor member of the Power Washers of North America (PWNA).About PWNAThe PWNA is a non-profit organization that develops standards in ethical business practices, environmental awareness and safety. They disseminate information through continuing education and communication. The goal is to raise the level of […]

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